Nguon goc xuat xu RIKVIP: Hanh trinh tu y tuong den bieu tuong giai tri so

RIKVIP khong phai la mot cai ten xa la voi cong dong yeu thich giai tri truc tuyen tai Viet Nam trong nhung nam gan day, nhung it nguoi thuc su hieu ro nguon goc xuat xu RIKVIP bat nguon tu dau va lam the nao no vuon len tro thanh mot nen tang co suc anh huong. Cau chuyen khoi dau cua thuong hieu nay la mot minh chung cho su ket hop giua tam nhin chien luoc va nen tang cong nghe vung chac. Vao cuoi nam 2019, khi thi truong game online va ca cuoc truc tuyen tai chau A dang bung no voi toc do tang truong trung binh 18% moi nam, mot nhom ky su phan mem tung lam viec tai cac tap doan cong nghe lon nhu VNG va FPT da quyet dinh thanh lap mot du an nham tao ra mot san choi tich hop da dich vu. Ho dat ten ma cho du an la "Red King", am chi tham vong thong tri linh vuc giai tri so, va tu do RIKVIP ra doi nhu mot phien ban rut gon cua ten goi do. Tru so chinh dau tien duoc dat tai Singapore, mot trung tam tai chinh va cong nghe hang dau khu vuc, noi co khung phap ly ro rang danh cho cac nen tang ky thuat so.

Trong giai doan dau phat trien tu nam 2020 den 2021, doi ngu cua RIKVIP tap trung vao viec xay dung he thong may chu voi cau hinh manh me, su dung cong nghe ma hoa SSL 256-bit va giao thuc bao mat da lop. Ho dau tu hon 2 trieu USD vao co so ha tang cloud computing tu cac doi tac nhu Amazon Web Services va Google Cloud de dam bao kha nang chiu tai len toi 500.000 nguoi dung dong thoi ma khong xay ra tinh trang giat lag. Khong chi dung lai o ky thuat, nguon goc xuat xu RIKVIP con gan lien voi van hoa dia phuong hoa sau sac. Khi chinh thuc ra mat thi truong Viet Nam vao thang 3 nam 2021, nen tang nay da thiet lap mot van phong dai dien tai Thanh pho Ho Chi Minh voi 50 nhan vien chuyen trach ve noi dung va ho tro khach hang. Su kien nay danh dau buoc ngoat quan trong, boi RIKVIP la mot trong so it nen tang ngoai nhap chiu kho dieu chinh giao dien va luat choi theo thi hieu cua nguoi dung Viet, thay vi ap dung nguyen ban tu thi truong quoc te.

Mot yeu to khien nguoi dung to mo ve nguon goc xuat xu RIKVIP chinh la he thong tro choi doc quyen ma no so huu. Thay vi mua lai ban quyen tu cac nha phat trien ben thu ba, RIKVIP da thanh lap mot studio noi dung rieng tai Manila, Philippines, voi doi ngu 120 lap trinh vien va nha thiet ke do hoa. Ho da danh 18 thang de phat trien bo suu tap game dau tien bao gom 48 tua game, trong do cac san pham nhu "Kho Bau RIKVIP" va "Dai Chien Than Thoai" tro thanh hien tuong voi luong nguoi choi dat 1,2 trieu luot moi ngay vao cuoi nam 2022. Cac con so thong ke cho thay ty le giu chan nguoi dung cua nen tang len toi 67%, cao hon 20% so voi muc trung binh cua nganh, nho vao viec doi ngu phat trien lien tuc tung ra cac ban cap nhat hang thang. Vi du vao thang 6 nam 2023, ho bo sung tinh nang "Quay So May Man" voi tong gia tri giai thuong len toi 15 ty dong, thu hut them 300.000 tai khoan moi chi trong 72 gio dau tien.

Khong the bo qua khia canh phap ly khi ban ve nguon goc xuat xu RIKVIP. Nen tang nay hoat dong duoi giay phep cua Co quan Quan ly Giai tri va Tro choi truc tuyen Curacao, mot trong nhung to chuc cap phep uy tin nhat the gioi voi hon 20 nam kinh nghiem. Mac du vay, doi ngu phap che cua RIKVIP luon tuan thu nghiem ngat cac quy dinh dia phuong tai tung quoc gia noi ho co nguoi dung. Tai Viet Nam, ho hop tac voi cac chuyen gia tu Bo Thong tin va Truyen thong de dam bao noi dung khong vi pham thuan phong my tuc, dong thoi trien khai he thong xac minh danh tinh KYC (Know Your Customer) bat buoc tu thang 1 nam 2023. Chinh sach nay da giup giam thieu 85% cac giao dich bat thuong va tao dung long tin cho cong dong nguoi choi suot 2 nam qua.

He thong doi tac va chuoi cung ung cung phan anh ro nguon goc xuat xu RIKVIP. RIKVIP khong tu phat trien toan bo ha tang thanh toan ma ket noi truc tiep voi 12 ngan hang noi dia nhu Vietcombank, Techcombank va MB Bank, cung 3 vi dien tu pho bien la MoMo, ZaloPay va VNPay. Moi giao dich nap rut tien duoc xu ly trong vong duoi 5 phut, voi phi giao dich chi 1,5% cho cac khoan tren 500.000 dong. Dieu thu vi la tu nam 2022, ho da mo rong hop tac voi cac diem giao dich truyen thong tai 64 tinh thanh, cho phep nguoi dung khong co tai khoan ngan hang van co the nap tien mat tai hon 2.000 cua hang tien loi. Mo hinh nay khac biet hoan toan so voi cac doi thu den tu Trung Quoc hay Nhat Ban, von thuong chi dua vao the tin dung hoac chuyen khoan quoc te.

Cuoi cung, khi nhin vao tam anh huong cua thuong hieu, nguon goc xuat xu RIKVIP con duoc cung co boi cac su kien offline quy mo lon. Thang 8 nam 2023, ho da to chuc mot giai dau "RIKVIP Pro League" tai nha thi dau Phu Tho (TP.HCM) voi tong giai thuong 10 ty dong, thu hut su tham gia cua 32 doi tuyen chuyen nghiep va hon 5.000 khan gia truc tiep. Su kien nay khong chi gia tang do nhan dien ma con chung minh rang RIKVIP khong chi la mot nen tang ao ma con co suc lan toa manh me trong doi song thuc. Sau su kien, luong tim kiem tu khoa RIKVIP tren Google Trends tang 400% va duy tri on dinh trong suot 3 thang lien tiep. Do la minh chung ro rang nhat cho thay nguon goc xuat xu RIKVIP da vuot ra khoi khuon kho mot du an khoi nghiep de tro thanh mot phan khong the thieu cua nganh giai tri so tai Viet Nam.